London, UK – 25 August 2015 – ChannelAdvisor Corporation (NYSE:ECOM), a leading provider of cloud-based e-commerce solutions that enable retailers and manufacturers to increase global sales, today announced it is hosting a webinar to help retailers master the complexity of managing SEO. The webinar, titled “Foolproof Strategies: How Successful Retailers Have Mastered SEO,” is taking place on Thursday, August 27 at 11 a.m. EDT.
With the rise of paid search campaigns, product listing ads and other digital marketing strategies, many retailers mistakenly think the importance of SEO in today’s e-commerce world is waning. A strategic SEO plan not only strengthens brand awareness, but it also strengthens retailers’ other digital marketing channels. During this webinar, ChannelAdvisor SEO Strategist Tansy OBryant will provide strategies for improving the essential SEO components needed for retailers to maximize their online exposure during the holiday season and beyond.
During the webinar, attendees will learn:
- Ways to optimize your title tags, description tags and Schema tags
- Basic and advanced tactics for building content that appeals to users and search engines alike
- Techniques to incorporate user-sourced content like reviews and ratings into your SEO strategy
- Best practices for creating algorithm-friendly link-building campaigns
To obtain more information and register for the webinar, please visit http://bit.ly/SEOWebinarAug4. To learn more about SEO strategies specific for retailers, please visit http://bit.ly/SEOforRetailers.