Own the Google Results Page with Shopping Campaigns.
As a consumer searching for a product, how often do you just “Google it”? If you’re like most shoppers, you Google a lot. And if you’re like most shoppers, your eyes and your mouse are drawn to the ads at the top of the results page with the dynamic images and helpful descriptions. Those are Product Listing Ads (PLAs), and they’re driven by Google’s Shopping campaigns and based on your product data. They’re also highly lucrative and highly sought after by retailers and brands.
ChannelAdvisor can help your products stake a claim on this prime piece of retailer real estate. We believe that most retailers are limiting the profitability of their Shopping campaigns with solutions that offer only partial support. We close the loop by offering complete and unified retail-centric support for what we call the “4C’s of Google Shopping.”
The 4C’s of Google Shopping
Why Shopping Campaigns with ChannelAdvisor?
Save TimeTime Saved.
Don’t waste time building a new campaign structure whenever you add new products or devices. We’ll help you automate.
Increase ROIAn Eye to ROI.
Say goodbye to the costly bids that are draining your e-commerce budget. Automated bidding by device can help boost your ROI.
Gain insightsCompetitive Insights.
Use cross-channel analytics and performance-by-device reporting to gain that extra advantage over your competitors.
Gain insightsNo More Guesswork.
Find the right images by using our Product Image A/B Tester, which makes recommendations based on performance data.
Scale and expandEnd-to-End Support.
Avoid the miscommunication that comes with using different providers to manage different parts of your campaigns. We cover it all with our 4C’s framework.
Ready to master Shopping campaigns and own the Google results page? Give us a call on 0203 014 2700. To learn more about ChannelAdvisor Digital Marketing, download our datasheet.
|KEY||= Increase ROI = Gain insights= Scale and expand= Save time|