Countdown to Catalyst Europe 2017: The Story Behind Our E-Commerce Event of The Year

With only two weeks left until our biggest e-commerce event of the year – Catalyst Europe, taking place at The Principal Hotel in Manchester on 16 May 2017, we are now selling our last tickets and starting to pack for the trip!

Retailers and branded manufacturers know the e-commerce game is getting more complex by the day, which is why we wanted to give them the opportunity to stay ahead of the latest e-commerce trends. Out of all the reasons to go to Catalyst Europe, networking with industry peers and hearing our experts’ unique insights offer unparalleled opportunities to keep up with e-commerce’s unrelenting pace.

Prepare for upcoming trends by booking your Catalyst Europe tickets now (use our promotional code CLOCKISTICKING for 50% off!), and get ready to find instant inspiration from the executives leading the future of online retailing.

Catalyst Europe 2017 will feature a mixture of thought-provoking presentations, roundtables, educational workshops and panels, giving attendees access to the industry’s top channels and networking opportunities. But do you know the story of Catalyst Europe? We take you behind the scenes …

Catalyst Started in America

Catalyst started in America, with the first event happening over a decade ago, and organised by our US office. We have since imported the concept to the UK and have been hosting Catalyst in the UK for eight years.

Did you know we have a similar event in China? Our e-commerce event Insite follows the same format as Catalyst.

We are very honoured to host these industry events in three continents. There are many lessons to be learned, with some common themes or unique trends depending on the regions. Catalyst Europe is the symbol of our expertise in international trends. We spend the year looking at our different regions and see what applies to the UK. In 2016, we got inspiration from China on the evolution of the mobile e-commerce landscape.

The Reason Behind Catalyst

We know retailers and brands are faced with a challenging and ever changing e-commerce industry, and it’s a challenge for them to prioritise which changes are important. Executives are expected to stay ahead of emerging trends, but may have limited time or opportunities to sit back and take a moment to get inspired.

That’s why we started hosting our Catalyst events. At ChannelAdvisor it is important to help retailers and brands navigate e-commerce smoothly, so we decided to bring together some of the top e-commerce leaders, channels and experts to address pressing issues in the industry. Catalyst is focused on thought leadership, and it is a safe place for creative minds looking to connect with peers: it’s not (and never will be) a sales event!

We’ve Had Huge Speakers Over the Years

At Catalyst we have had some big names coming to the stage to share their insights with our lucky attendees. Having strong connections with top industry channel partners, we have had the pleasure to see the likes of eBay, Amazon, Google and Alibaba participating in our events.

Sainsburys, Dyson, Jo Malone, New Look and Whirlpool are only a few of the huge names presenting at our previous Catalyst events. This year is no exception! Book your tickets now to hear talks from Mary Portas, Google, World First, Planet Retail, Mark Andeer, The Cambridge Satchel Company and our very own CEO David Spitz. Our roundtables and marketplaces panel are a must, with big industry names such as Fruugo, Newegg, SKU Cloud, Wish and Tophatter sharing their views.

Who Goes to Catalyst?

Our Catalyst event attracts industry professionals from all sides of the e-commerce world, who all come together to discover and share what’s next for online retail. Expect to see more than 400 e-commerce top executives and industry leaders in our biggest event of the year, from marketing managers and marketplace specialists to sales directors and senior analysts.

Our attendees are part of why Catalyst is such a great success, with company CEOs, presidents and owners all attending, along with founders and executive directors from the  strongest brands and retailers in e-commerce.

Do not miss the chance to meet with our partners throughout Catalyst Europe. We have a strong eco-system of connections and partners attending the event, from VAT specialists to logistics companies, who can discuss the complexities of the industry and help our attendees streamline their processes.

We’ve had a Change of Scene

We have been hosting our Catalyst Europe event in London for the past 8 years but wanted something different for our attendees this year. We chose the vibrant city of Manchester for Catalyst Europe 2017, with the jam-packed day taking place at The Principal Hotel on Oxford Street.

After so many successful Catalyst events, including 2016’s event at the Savoy hotel in London, we wanted to celebrate the continuous evolution of e-commerce in a new landscape this year, and give our attendees an even bigger opportunity to feel enlightened. Manchester is a cultural gem with too many references to count (from the new BBC headquarters to Oasis), and we can’t wait to discover this buzzing city!

Packing yet? We couldn’t be more excited for this year’s Catalyst Europe! This year is going to be one of our best Catalyst events to date, and we are counting the days. We still have a few tickets left, so book your tickets now or regret it later, use our CLOCKISTICKING promotional code for 50% off. Looking forward to seeing you there!

Psst. Never been to Catalyst? Read our First Timer’s Guide to make sure you get the most out of your day!